First and foremost, what is data backup?

Let’s answer this question first, Simply put, when you back up your data, you duplicate it. The idea is that you make a copy of your data, so that if anything happens to it, you still have that duplicated data to come back to.

Lets say for example, you did make a backup of a document. Basically, you could photocopy the document and store the original in your desk and the copy in the filing cabinet at the back of the building or even a different site.

The idea is that you store the data (or document) in two separate locations. So let’s pretend that your desk burns to the ground and everything on or in it is destroyed. Since you duplicated that document and stored it elsewhere, it’s not lost to you forever.

However, things start to get tricky once you begin to consider documents or data that are updated continuously. At this point, how you implement your backup solution makes a huge difference.

For example, say your backup solution only takes virtual snapshots of your data every 24 hours (in other words, it only makes duplicates once every day). In this case, if your server crashes and takes your data down with it in the process, then you could (in the best case scenario) lose one full day of work. That’s not exactly ideal, is it?

To alleviate this concern, many MSPs can provide a backup solution that takes virtual snapshots of all or only some of your data at varied intervals.

But why is data backup important?

So you see that the how and the why of data backup are tied together.

If you consider the 24-hour backup solution versus the 15-minute backup solution, there’s a big difference in how much data will be lost and how much re-working will be necessary. However, each situation is significantly better than having no backup solution at all.

If you have no backup solution in place and something happens to your data, your company might not have the ability to regain full operations. And if that isn’t possible, your business might not last much longer.

But a data backup disaster doesn’t just mean your hardware fails on you. It could also be the direct result of ransomware, accidents, angry employees, a lost device, and much more. When it comes to lost, stolen, or corrupted data, the possibilities are truly endless.

That’s why it’s important to know that you have options. To ensure the future of your business and to make sure that you have what it takes to protect your company’s most valuable asset.


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